Whatever else you might be "doing for God", if it's not love and of love, it's all just noise. Noise. No substance, but the clanging that results from doing something else instead of what ought to be / has to be done.
But, don't call stuff "love" that's not love. Real love ALWAYS bears in it the nature and character of God.
No love = just noise.
Love that is not like the nature of God = imitation.
We do a lot of things in the name of "love" that aren't love at all, because those things do not reflect the holiness of God.
We do a lot of things in the name of God that don't reflect love, and those things are not really of God!
Think on these things, dear friends!
"But as you excel in everything—in faith, in speech, in knowledge, in all earnestness, and in our love for you—see that you excel in this act of grace also. I say this not as a command, but to prove by the earnestness of others that your love also is genuine." (2 Corinthians 8:7-8 ESV)